Advert Lover

You've got to do something new.

Advertising Agency: TBWA, Zurich, Switzerland
Creative Director: Frederick Rossmann
Art Directors: Frederick Rossmann, Aimara Burckhardt, Virginia Waldburger
Copywriter: Natasa Maricic
Photographer: Siro Micheroli
Account Director: Dominik Woodtli
Published: September 2010

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See original: Micro X-treme Scooters: Deck-Chair

You've got to do something new.

Advertising Agency: TBWA, Zurich, Switzerland
Creative Director: Frederick Rossmann
Art Directors: Frederick Rossmann, Aimara Burckhardt, Virginia Waldburger
Copywriter: Natasa Maricic
Photographer: Siro Micheroli
Account Director: Dominik Woodtli
Published: September 2010

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See original: Micro X-treme Scooters: Cow

Show the world your real face.
On Sept. 18th, turn off your mobile device and get some real facetime

Advertising Agency: Digo, USA
CEO / Chief Creative Officer: Mark DiMassimo

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See original: Offlining: LOL

Show the world your real face.
On Sept. 18th, turn off your mobile device and get some real facetime

Advertising Agency: Digo, USA
CEO / Chief Creative Officer: Mark DiMassimo

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See original: Offlining: XOXO

Show the world your real face.
On Sept. 18th, turn off your mobile device and get some real facetime

The Offlining, Inc. (www.offlininginc.com) initiative highlights America's ever-growing addiction to technology. Since its Father's Day launch, well over 10,000 people have taken the Offlining pledge to have No Device Dinners with their families. The co-founders — dynamic marketing duo, Mark DiMassimo and Eric Yaverbaum, who took a stance on "Lying in Advertising" for their Tappening campaign (to make tap water cool) — are now fearlessly treading into the territory of… "Religion in Advertising".

Advertising Agency: Digo, USA
CEO / Chief Creative Officer: Mark DiMassimo

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See original: Offlining: :-)

Following a trailer airing over the summer on major networks, TBWA\Chiat\Day New York released its latest short film for Absolut this week titled Lemon Drop. The main character of the film, also named Lemon Drop, is played by Ali Larter of the NBC show Heroes and the movie series Resident Evil. Her character for the Absolut film was based on a Lemon Drop cocktail which is both sweet and sour, and the plot which never takes itself too seriously revolves around her using both sides of her personality to solve a caper involving missing kittens, an evil crooner, and a set of mysterious vials. The highly stylized film was directed by Traktor and can be seen at lemondrop-movie.com where it is accompanied by a downloadable movie poster and wallpaper. The film also stars Martin ‘Sensei’ Kove of the original Karate Kid.

Watch the 30 second TV Spot and the 10 minute Film.

Advertising Agency: TBWA\Chiat\Day, New York, USA
Executive Producers: Mark Figliulo, Matt Bijarchi
Creative Directors: Alisa Sengel Wixom, Kris Wixom
Copywriters: Alisa Sengel Wixom, Kris Wixom
Director: Traktor
Producer: Rani Melendez
Production Director: Robert Valdes
Agency Producer: Julia Menassa
Director of Photography: Christopher Doyle H.K.S.C
Editor: Rick Russell
Music Design: Jesper Gadeberg
Production Company: Traktor
Sound Design: T Terressa Tate
Effects: Motion Picture Company
Motion Graphics: Kalimera
Costume Designer: B Akerlund
Production Design: Tom Hartman

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See original: Absolut: Lemon Drop

Advertising Agency: TBWA\Chiat\Day, New York, USA
Executive Producers: Mark Figliulo, Matt Bijarchi
Creative Directors: Alisa Sengel Wixom, Kris Wixom
Copywriters: Alisa Sengel Wixom, Kris Wixom
Director: Traktor
Producer: Rani Melendez
Production Director: Robert Valdes
Agency Producer: Julia Menassa
Director of Photography: Christopher Doyle H.K.S.C
Editor: Rick Russell
Music Design: Jesper Gadeberg
Production Company: Traktor
Sound Design: T Terressa Tate
Effects: Motion Picture Company
Motion Graphics: Kalimera
Costume Designer: B Akerlund
Production Design: Tom Hartman

Find freelancers and gigs on FreelanceConnect.

See original: Absolut: Lemon Drop Film

TV Spot for the online Film.

Advertising Agency: TBWA\Chiat\Day, New York, USA
Executive Producers: Mark Figliulo, Matt Bijarchi
Creative Directors: Alisa Sengel Wixom, Kris Wixom
Copywriters: Alisa Sengel Wixom, Kris Wixom
Director: Traktor
Producer: Rani Melendez
Production Director: Robert Valdes
Agency Producer: Julia Menassa
Director of Photography: Christopher Doyle H.K.S.C
Editor: Rick Russell
Music Design: Jesper Gadeberg
Production Company: Traktor
Sound Design: T Terressa Tate
Effects: Motion Picture Company
Motion Graphics: Kalimera
Costume Designer: B Akerlund
Production Design: Tom Hartman

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See original: Absolut: Lemon Drop TV Spot

Learn to anticipate
Courrier international

Advertising Agency: Saatchi & Saatchi, France
Creative Director: Cristophe Coffre
Art Director: Arnaud Van Den Abeele
Copywriter: Timothée Gaube
Published: September 2010

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See original: Courrier international newspaper: Kennedy

Learn to anticipate
Courrier international

Advertising Agency: Saatchi & Saatchi, France
Creative Director: Cristophe Coffre
Art Director: Arnaud Van Den Abeele
Copywriter: Timothée Gaube
Published: September 2010

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See original: Courrier international newspaper: Moon landing